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Client

Integra Staffing, Charlotte, N.C.

Summary

Staffing firm Integra needed a blog and e-mail newsletter to market to existing and potential customers by sharing its industry expertise. Both the blog and HTML e-mail were developed to compliment existing printed materials. The blog consisted of a main page for recent posts, archives and author biographies. The HTML e-mail newsletter contained a welcome letter, a question-answer section, employment graphs, and summaries that linked to blog posts.